Terry Thompson
Terry Thompson
Terry Thompson
Terry Thompson
Terry Thompson
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In 2019, 1 in 4 high school students reported using e-cigarettes in the past month.

Vaping among youth is a serious public health issue. 

Adverse health events
have heightened the short- and long-term risks associated with vaping and the need for prevention efforts. 

Almost 90 percent of adult daily
smokers started smoking
by the age of 18.

Nicotine affects brain development,
which continues to age 25. 

The tobacco industry
continues to target youth
through innovative marketing strategies
development of new tobacco products,
such as e-cigarettes/vapes, and the use of flavors that are
focused on engaging
a new generation of tobacco users.

Therefore, reducing youth access to tobacco products must be an essential component of any coherent strategy to prevent nicotine addiction in children and youths, and thereby to reduce the number of deaths from smoking-related diseases.

How It Works

America On Track implements the following activities to decrease,
stop and reverse youth e-cigarette use:

  • Vaping prevention education for youth
  • Parent town hall meetings, in partnership with law enforcement and school administrators
  • Youth tobacco control leadership clubs at high schools
  • Merchant education
  • Social sources campaign
  • 5 Star Merchant recognition program